Israel

Advertising market volume by channels

in percentages

Choose a year

2024

2024 0,0
Mln USD

2023 1 362,0
Mln USD

2022 1 474,9
Mln USD

2021 1 431,6
Mln USD

% TV
% Digital
% Outdoor
% Radio
% Press
% Cinema

38 % TV
44 % Digital
5 % Outdoor
6 % Radio
6 % Press
1 % Cinema

39 % TV
42 % Digital
5 % Outdoor
6 % Radio
7 % Press
1 % Cinema

39 % TV
41 % Digital
5 % Outdoor
6 % Radio
9 % Press
1 % Cinema

$
Advertising spending per person
%
Share of the advertising market in the country's GDP

$ 148,5
Advertising spending per person
0,27 %
Share of the advertising market in the country's GDP

$ 163,2
Advertising spending per person
0,28 %
Share of the advertising market in the country's GDP

$ 160,9
Advertising spending per person
0,29 %
Share of the advertising market in the country's GDP

Total advertising expenditure

Mln USD

Choose a year

2024

TV
Digital
Outdoor
Radio
Press
Cinema

TV 522,2
Digital 598,1
Outdoor 65,0
Radio 80,4
Press 82,7
Cinema 13,6

TV 578,7
Digital 621,1
Outdoor 69,9
Radio 87,7
Press 102,5
Cinema 14,9

TV 554,1
Digital 589,7
Outdoor 67,2
Radio 83,0
Press 122,4
Cinema 15,2

Data for all years

Mln USD

Media, Mln USD	2021	2022	2023	2024
TV	554,1	578,7	522,2	0,0
Digital	589,7	621,1	598,1	0,0
Outdoor	67,2	69,9	65,0	0,0
Radio	83,0	87,7	80,4	0,0
Press	122,4	102,5	82,7	0,0
Cinema	15,2	14,9	13,6	0,0
Total advertising expenditure Mln USD	1 431,6	1 474,9	1 362,0	0,0
Advertising spending per person USD	160,9	163,2	148,5	0,0
Share of the advertising market in the country's GDP in percentages	0,3	0,3	0,3	0,0