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Advertising market volume by channels
in percentages
Choose a year
2024
2024
0,0
Mln USD
Mln USD
- % TV
- % Digital
- % Outdoor
- % Radio
- % Press
- % Cinema
-
$
Advertising spending per person
-
%
Share of the advertising market in the country's GDP
Total advertising expenditure
Mln USD
Choose a year
2024
- TV
- Digital
- Outdoor
- Radio
- Press
- Cinema
Data for all years
Mln USDMedia, Mln USD | 2021 | 2022 | 2023 | 2024 |
---|---|---|---|---|
TV | 6,0 | 12,0 | 9,8 | 0,0 |
Digital | 65,0 | 85,2 | 104,7 | 0,0 |
Outdoor | 45,0 | 75,2 | 67,9 | 0,0 |
Radio | 2,0 | 3,0 | 2,6 | 0,0 |
Press | 39,5 | 27,1 | 24,7 | 0,0 |
Cinema | 0,6 | 1,1 | 1,3 | 0,0 |
Total advertising expenditure Mln USD | 158,1 | 203,5 | 211,0 | 0,0 |
Advertising spending per person USD | 58,8 | 75,5 | 77,7 | 0,0 |
Share of the advertising market in the country's GDP in percentages | 0,1 | 0,1 | 0,1 | 0,0 |