Azerbaijan
Advertising market volume by channels
in percentages
Choose a year
2023
2023
47,1
Mln USD
Mln USD
- 58 % TV
- 35 % Digital
- 5 % Outdoor
- 2 % Radio
- 0 % Press
- 0 % Cinema
-
$ 4,7
Advertising spending per person
-
0,06 %
Share of the advertising market in the country's GDP
Total advertising expenditure
Mln USD
Choose a year
2023
- TV 27,1
- Digital 16,6
- Outdoor 2,2
- Radio 1,1
- Press 0,1
- Cinema 0,0
Data for all years
Mln USD| Media, Mln USD | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|
| TV | 20,4 | 21,4 | 24,8 | 27,1 |
| Digital | 5,4 | 8,0 | 11,8 | 16,6 |
| Outdoor | 1,7 | 1,4 | 1,5 | 2,2 |
| Radio | 1,1 | 1,0 | 1,1 | 1,1 |
| Press | 0,1 | 0,1 | 0,1 | 0,1 |
| Cinema | 0,0 | 0,0 | 0,0 | 0,0 |
| Total advertising expenditure Mln USD | 28,7 | 31,9 | 39,3 | 47,1 |
| Advertising spending per person USD | 2,9 | 3,2 | 3,9 | 4,7 |
| Share of the advertising market in the country's GDP in percentages | 0,1 | 0,1 | 0,1 | 0,1 |
