Bangladesh
Advertising market volume by channels
in percentages
Choose a year
2023
2023
289,6
Mln USD
Mln USD
- 47 % TV
- 36 % Digital
- 4 % Outdoor
- 0 % Radio
- 12 % Press
- 0 % Cinema
-
$ 1,7
Advertising spending per person
-
0,07 %
Share of the advertising market in the country's GDP
Total advertising expenditure
Mln USD
Choose a year
2023
- TV 137,2
- Digital 104,2
- Outdoor 13,0
- Radio 0,3
- Press 34,7
- Cinema 0,0
Data for all years
Mln USD| Media, Mln USD | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|
| TV | 170,6 | 180,1 | 170,0 | 137,2 |
| Digital | 66,8 | 81,0 | 95,6 | 104,2 |
| Outdoor | 13,7 | 11,3 | 11,1 | 13,0 |
| Radio | 3,0 | 2,6 | 0,3 | 0,3 |
| Press | 49,2 | 48,9 | 41,4 | 34,7 |
| Cinema | 0,3 | 0,0 | 0,0 | 0,0 |
| Total advertising expenditure Mln USD | 303,6 | 324,1 | 318,6 | 289,6 |
| Advertising spending per person USD | 1,8 | 1,9 | 1,9 | 1,7 |
| Share of the advertising market in the country's GDP in percentages | 0,1 | 0,1 | 0,1 | 0,1 |
