Canada
Advertising market volume by channels
in percentages
Choose a year
2023
2023
16 076,2
Mln USD
Mln USD
- 15 % TV
- 73 % Digital
- 4 % Outdoor
- 5 % Radio
- 3 % Press
- 0 % Cinema
-
$ 409,1
Advertising spending per person
-
0,75 %
Share of the advertising market in the country's GDP
Total advertising expenditure
Mln USD
Choose a year
2023
- TV 2410,7
- Digital 11665,8
- Outdoor 672,5
- Radio 821,7
- Press 505,5
- Cinema 0,0
Data for all years
Mln USD| Media, Mln USD | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|
| TV | 2 191,3 | 2 632,8 | 2 756,0 | 2 410,7 |
| Digital | 7 116,3 | 9 745,0 | 10 786,3 | 11 665,8 |
| Outdoor | 430,7 | 508,5 | 631,8 | 672,5 |
| Radio | 891,1 | 903,3 | 897,8 | 821,7 |
| Press | 668,2 | 673,3 | 602,4 | 505,5 |
| Cinema | 0,0 | 0,0 | 0,0 | 0,0 |
| Total advertising expenditure Mln USD | 11 297,5 | 14 462,9 | 15 674,3 | 16 076,2 |
| Advertising spending per person USD | 296,0 | 376,1 | 403,8 | 409,1 |
| Share of the advertising market in the country's GDP in percentages | 0,7 | 0,7 | 0,7 | 0,8 |
