Cyprus
Advertising market volume by channels
in percentages
Choose a year
2023
2023
70,9
Mln USD
Mln USD
- 49 % TV
- 35 % Digital
- 4 % Outdoor
- 7 % Radio
- 4 % Press
- 0 % Cinema
-
$ 56,3
Advertising spending per person
-
0,22 %
Share of the advertising market in the country's GDP
Total advertising expenditure
Mln USD
Choose a year
2023
- TV 35,0
- Digital 24,8
- Outdoor 3,0
- Radio 4,7
- Press 3,1
- Cinema 0,2
Data for all years
Mln USDMedia, Mln USD | 2020 | 2021 | 2022 | 2023 |
---|---|---|---|---|
TV | 41,6 | 44,7 | 41,1 | 35,0 |
Digital | 8,3 | 9,9 | 10,2 | 24,8 |
Outdoor | 2,3 | 2,8 | 2,8 | 3,0 |
Radio | 4,2 | 4,6 | 4,3 | 4,7 |
Press | 3,7 | 3,7 | 3,2 | 3,1 |
Cinema | 0,1 | 0,2 | 0,2 | 0,2 |
Total advertising expenditure Mln USD | 60,3 | 65,8 | 61,9 | 70,9 |
Advertising spending per person USD | 48,7 | 54,5 | 49,5 | 56,3 |
Share of the advertising market in the country's GDP in percentages | 0,2 | 0,2 | 0,2 | 0,2 |