UAE
Advertising market volume by channels
in percentages
Choose a year
2023
2023
1 486,0
Mln USD
Mln USD
- 1 % TV
- 68 % Digital
- 21 % Outdoor
- 6 % Radio
- 3 % Press
- 2 % Cinema
-
$ 156,1
Advertising spending per person
-
0,29 %
Share of the advertising market in the country's GDP
Total advertising expenditure
Mln USD
Choose a year
2023
- TV 8,3
- Digital 1014,8
- Outdoor 304,7
- Radio 86,9
- Press 39,7
- Cinema 31,5
Data for all years
Mln USDMedia, Mln USD | 2020 | 2021 | 2022 | 2023 |
---|---|---|---|---|
TV | 8,0 | 8,0 | 8,2 | 8,3 |
Digital | 350,0 | 700,0 | 850,0 | 1 014,8 |
Outdoor | 65,0 | 240,0 | 275,0 | 304,7 |
Radio | 24,0 | 40,0 | 85,0 | 86,9 |
Press | 71,0 | 73,0 | 41,0 | 39,7 |
Cinema | 8,0 | 14,0 | 30,0 | 31,5 |
Total advertising expenditure Mln USD | 526,0 | 1 075,0 | 1 289,2 | 1 486,0 |
Advertising spending per person USD | 56,6 | 114,8 | 136,6 | 156,1 |
Share of the advertising market in the country's GDP in percentages | 0,2 | 0,3 | 0,3 | 0,3 |