Slovenia
Advertising market volume by channels
in percentages
Choose a year
2023
2023
191,8
Mln USD
Mln USD
- 38 % TV
- 45 % Digital
- 6 % Outdoor
- 4 % Radio
- 8 % Press
- 0 % Cinema
-
$ 90,5
Advertising spending per person
-
0,28 %
Share of the advertising market in the country's GDP
Total advertising expenditure
Mln USD
Choose a year
2023
- TV 72,8
- Digital 85,5
- Outdoor 10,6
- Radio 7,6
- Press 15,2
- Cinema 0,0
Data for all years
Mln USD| Media, Mln USD | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|
| TV | 68,8 | 79,9 | 76,5 | 72,8 |
| Digital | 68,1 | 82,1 | 81,7 | 85,5 |
| Outdoor | 10,9 | 12,6 | 12,1 | 10,6 |
| Radio | 7,5 | 8,2 | 7,8 | 7,6 |
| Press | 21,1 | 21,4 | 18,8 | 15,2 |
| Cinema | 0,0 | 0,0 | 0,0 | 0,0 |
| Total advertising expenditure Mln USD | 176,4 | 204,2 | 196,9 | 191,8 |
| Advertising spending per person USD | 83,3 | 96,3 | 92,9 | 90,5 |
| Share of the advertising market in the country's GDP in percentages | 0,3 | 0,3 | 0,3 | 0,3 |
