India
Advertising market volume by channels
in percentages
Choose a year
2024
2024
13 070,9
Mln USD
Mln USD
- 30 % TV
- 45 % Digital
- 4 % Outdoor
- 2 % Radio
- 17 % Press
- 1 % Cinema
-
$ 9,0
Advertising spending per person
-
0,33 %
Share of the advertising market in the country's GDP
Total advertising expenditure
Mln USD
Choose a year
2024
- TV 3 950,9
- Digital 5 943,5
- Outdoor 523,3
- Radio 290,4
- Press 2 224,8
- Cinema 138,1
Data for all years
Mln USD| Media, Mln USD | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| TV | 2 899,0 | 3 669,5 | 3 770,2 | 3 886,3 | 3 950,9 |
| Digital | 2 222,2 | 3 372,8 | 4 312,4 | 4 959,6 | 5 943,5 |
| Outdoor | 144,4 | 264,6 | 438,1 | 496,0 | 523,3 |
| Radio | 170,6 | 233,5 | 257,7 | 264,0 | 290,4 |
| Press | 1 445,3 | 2 099,5 | 2 220,1 | 2 245,2 | 2 224,8 |
| Cinema | 18,7 | 24,8 | 89,7 | 108,0 | 138,1 |
| Total advertising expenditure Mln USD | 6 900,2 | 9 664,7 | 11 088,2 | 11 959,1 | 13 070,9 |
| Advertising spending per person USD | 4,9 | 6,9 | 7,8 | 8,4 | 9,0 |
| Share of the advertising market in the country's GDP in percentages | 0,3 | 0,3 | 0,3 | 0,3 | 0,3 |
Great!
We have received your information, and our manager will get in touch with you soon
