Luxembourg

Advertising market volume by channels

in percentages
Choose a year
2023
2023 139,0
Mln USD
  • 9 % TV
  • 14 % Digital
  • 14 % Outdoor
  • 19 % Radio
  • 41 % Press
  • 2 % Cinema
  • $ 212,3

    Advertising spending per person

  • 0,16 %

    Share of the advertising market in the country's GDP

Total advertising expenditure

Mln USD
Choose a year
2023
  • TV 13,1
  • Digital 19,3
  • Outdoor 19,1
  • Radio 26,8
  • Press 57,5
  • Cinema 3,1

Data for all years

Mln USD
Media, Mln USD 2020 2021 2022 2023
TV 11,4 14,8 13,4 13,1
Digital 18,7 20,5 19,5 19,3
Outdoor 15,6 15,0 17,1 19,1
Radio 28,7 30,2 27,4 26,8
Press 59,0 66,1 59,8 57,5
Cinema 1,5 2,0 2,1 3,1
Total advertising expenditure Mln USD 134,8 148,6 139,2 139,0
Advertising spending per person USD 213,8 232,4 214,9 212,3
Share of the advertising market in the country's GDP in percentages 0,2 0,2 0,2 0,2